January 14, 2011

New Balance Kicks in $20K to Clear Charles River Paths

According to an article on Boston.com, New Balance is continuing a partnership with the Mass. Dept. of Conservation and Recreation to fund snow removal from the paths along the Charles River. New Balance will kick in $20,000 to help clear the paths so the people can run (and walk and cycle).

Partnership to Fund Snow Removal Along Charles River Paths

Good for New Balance! The Charles is a great resource for runners, and helping make it accessible all winter is a nice gesture.

If you click on the link above, be sure to check out the picture, which shows Harvard Professor Dan Lieberman running next to the Charles in minimalist shoes. I guess they recycled the picture from last year's article on Lieberman's research into impact forces of barefoot running.

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